The ‘Baahubali’s of Social cool’ world

With a complex subject such as Humans and their behavior, which is compounded complex, it never tires or ceases my enthusiasm and just like an excited 9 years old on a Christmas morning, I bring to you few observations that will not only make you look super cool but ‘Baahubali Cool’ in your social circle and Social media. With Olympics fever in air and chatters among the cafeteria tables about the details on winnings from the previous nights, criticizing authors/writers twitterati on their anti Indian Tweets is now perceived as the new ‘Cool’.

 

If you want to be the new Social Cool and to gain instant brownie points in terms of social likes, pride among peers & lunch group, the simplest of the way is to mock the Mocked or the opinionated. Voila!! you instantly get followers around you, an imagery bouquet of flowers, praise and friends from your social peers and people who would eventually end your statements. But, be vary, it is not as simple as it sounds. It requires years of practice to execute the mockery at the right time and many times the oppressed from the other side who has faced the situation are the best in doing to others. There are stages that you may want to  know in this which I would take you through –

1. Know the Subject inside out or Whatever: You may debate on a topic for hours and hours if you have the knowledge base but in case of being the new Social Cool, you can skip the details and may just glance the topic for a few seconds ago or have heard about it on Radio but then you allow your mind to create the rest of the story and your are prepped for discussions or even verbal war in dark times. You see, the actual knowledge will only bow you down so ignore the details, trust me.
2. Find a group/cluster (Losers) ( preferable 7 people or more): Now that doesn’t seem to be a trouble in India with a population base of more than 1.3 Bil and ever growing. You will sight such clusters in every corner of the road and turns. Most of them now prefer Social Media presence like Twitter/ Facebook to be more important than the physical presence. Even though their bodies float around in the physical world, their minds are alert and present in the Virtual world to challenge their prey or post a selfie(with pout).
3. Identify the weak / Opinionated in that group ( Your target who would take your mockery) : Now this is going to be simple, see the one individual that speaks east when the world speaks west…… That’s it…That’s the one. See no further, you have found your prey. Now act social by smiling, greeting and completing others statement first, to be socially accepted and wait for the mark.
4. (Carefully) Listen to the Prey and Launch yourself: Time has come when you listen to your prey and without letting him/her complete the story you shout the exact opposite. You raise your voice, make concerned facial expression, flap your hands as if you need to fly. Do not stop there…..Go all ammo out! get the poor class in, society in, country in and do not leave the GOD out. Try to blame the government for the corruption, education and trains that are always late. Fake a tear and shout again for honor among men code till the time your prey is appears to be a fool by others in the group and then continue with the arrows of word till he/she is either crying or running away. Chant the mantra and make sure, others chant too. Totally annihilate his existence and question the upbringing.
5. Conclude with a Glory: Fake an expression of sense of pride, smirk and be silent now to appear as the ‘Alpha’ in the pack and let others finish the job on your behalf. Give them a chance…… this is a team work. Make sure, that the social and emotional life of your prey is wrecked forever. He/she should not to be seen in in their seat at office, toilet, cafeteria, water corners, having a walk in Sun post lunch and also banish their social media accounts till they apologize to you and society, and country and GOD. Make sure they do not walk out in sun again and if they do so……circle them and attack them repeatedly with point number 4, till they regret coming out.

There you Go! this is my Mantra for your social success. You know this has worked many times and will also work in coming future. Some examples are – The PMO Twitter attacks of flying around world and not staying in India. Arvind Kejriwal, the Homosexual around world, the people who write nasty tweets about Indian Olympic Players winning silver on Social Media ( How dare they…..) and especial in India sub-continent…. People who don’t worship cricket as their first religion ( To hell with other sports….but we need medals in Olympics).

 

https://twitter.com/assistant_ozil/status/766302132785991680?ref_src=twsrc%5Etfw

So there you go my friends…(Actually the invisible ones who read my blog). It’s time you snatch the Glory of being super cool and be the ruler of the Social world. FYI….. posting Match updates score by score and forwards are so mainstream now. That will not fetch you enough likes or fan following. Try something new like this……..stop making Grammar errors to get extra clicks on your post. Be genuine killing machine and gain your glory. Compare your followers like ‘Before and After’ scenarios of a fat burning Pills & Tea commercials. Our sentiments have taken a clear turn from humanity to Popularity and responses have become radioactive and petty for gaining the status “Baahubali’s of Social Cool” The ‘humans’ have never cease to impress me with their behavior….. so what’s your next move around me?

 

 

 

Real Estate Decline: What’s keeping some companies like Lodha still strong?

If you recall, one of the major causes of global economic slowdown was real estate sector in America, and after the slowdown, it was this sector that took biggest beating across the globe.

look at the figures, not only demand for residential properties has touched a new low, but absorption of the commercial real estate dropped around thirty percent last year too.

But, this doesn’t mean that the slowdown has affected all real estate developers similarly. Some have seen fewer losses than others, while some, like Lodha group, have defied the trend, grabbed the opportunities in spite of
descending twirl and still are standing tall.

The Lodha group, who is building the world’s largest residential tower, 117- storey World One project (with 60% flats already sold), acquired 17.5 acre plot in Lower Parel from DLF (real estate group that got negatively affected in slowdown) recently, also paid off 2500 crore to its German investor Deutsche Bank. All this must make you wonder, what is it that they are doing right?

A major reason for success of Lodha group can be attributed to their focus of development being Mumbai. It is a common knowledge that, with infrastructure and job opportunities existing in metro cities, migration is always in
this direction, which in turn creates demand for residential and commercial property.

In an interview to Business-Standard, Abhisheck Lodha, MD, Lodha Developers, said that they spend very little time between buying the land and constructing projects and starting the sale, thereby minimizing cost overrun. This
could be one of many things that they must be doing right. 

Also for a big player in real estate sector, trust plays an important role. “Credit” is like essential lifeline, and if investors and customers both have faith in you, half of your job is already done, and well done. So, developers who
have kept this nitty-gritty in mind are still developing and hopefully will not suffer huge losses in future either.

Sorce: interview from Business standard mentioned in article (courtesy: Shraddha Rai)

Pimp My Ride: Indian Style – Are Indian Car lovers ready for something of this sort?

“We heard you like books, so we put a library in your car, so you can read books while you drive”.

If you are MTV’s Pimp My Ride fan, you already know what I am talking about. It’s my take on the memes that gained popularity after Xzibit’s similar sentences on the closure of Pimp My Ride episodes. This tingling sensation of getting your car dressed by a celebrity, Xzibit was indeed a hit in 2009 and a fad for a regular teenage American Youth.

If you don’t know what I mean, I am talking one of MTV’s most popular shows, ‘Pimp My Ride’, which used to customize a car for someone absolutely free. The format goes like this: A car lover shows off his car and persuades the Pimp My Ride team to transform his/her car, the presenter or host (usually Xzibit) goes to the car owner’s house, has a look at the car, takes it to custom body shop, where the team generally rebuilds the interiors and exteriors from scratch; including engine in some cases.

 But how much do we Indians love our car? Do we care enough to customize our car to match our personality? And if we intend to, do we have any options around to make this dream come true?

 

 

My neighbor who is in his late twenties bought a car a few years ago and fell in love with it. He would say, “Some have cars, some have girlfriends and some have girlfriend because they have cars”. The way he took special efforts to polish dirt off of his car and as the seats were covered with plastic that they came with for months after the purchase, I concluded his car had taken the place of his girlfriend.

 Anyways, two days ago, standing in the window, I saw him driving. The car didn’t look like what it was years ago. As he drove, front left tire got in the pothole (they have taken over the city roads, as usual); the car struggled to get the part out, shook hard, and gave up. Finally, owner got down and asked for manual help. By this time, I was counting dents, making out shapes of scratches, looking at the brown under red paint peeking through. And, I declare, his car needed some serious pimping.

What I intend to imply by this narration is, the excitement that you feel for your new car, wears out with time and your car merely becomes just a mean to get you from one place to another, not something you would like to show off or spend time in.

If we had an Indian version of Pimp My Ride, I think it would definitely encourage people customize and maintain their ride. If you own a car, you know that buying a car is not difficult, with banks literally putting money in your hands. What you’ll find tricky is maintenance. It is expensive, with many unorganized, unrecognized service brands, and with increase in car sales, service sector is in demand. 

 On the show: Pimp My Ride, customizing a ride involved many changes made to car within 12 days, from new paint to accessories, such as race car seats, tires and internal electronics. In some cases, dryer (for a surfer dude), fish tanks and electronic fireplaces were installed as per owner’s need.

 Primarily speaking, Indian Audience would have concentrated more on Mileage and the Averages their Car has to offer and get a replacement of a new engine by an Indian Celebrity for Free on the show, which sounds like a bonus deal for Indian mentality but our survey showed that Indian’s, just like the American audience, have a liking for flames design pattern on their front bonnet along with Wings and nitro-oxide cylinder at the rear part of their cars. An Indian version not only will be popular, it may give a perspective to car-owners on how they can make their ride a cool place to hang out at.

 

(ref: wikepedia, mtv.com)

 

The Gyaan on Personal Selling using the ‘4P-Theory’

It all started when I completed my graduation and started working for a small digital marketing firm. I was still trying to figure out how to climb the corporate ladder? Filled with high hopes and an ambitious vision to be on top, I went for an quick word to the HR of the company. I […]

Welcome to Poppysmic Events at Acranum Outlook(AO)

Hello Everyone,

I am Rohan Batra, pursuing the Master in Management studies from a B school in India. My hobbies include playing basketball, listening to music, enjoying time with family, to be participative in social events and social media. My blog is a reference to all who are interested in understanding the events from a common man’s perspective. The blog would throw light on the topics like technology, marketing, Information technological, fashion, glamour, political events and finally my Favorite, Money.

The stories shared on this blogs are virtually substantial to make you think on many different realms of reality and make your lips go Poppysmic. This is the first time, I am on the personal blogging bandwagon. Being a novelty venture, I am open to your valuable comments.

Your truly,

Rohan Batra.