The Gyaan on Personal Selling using the ‘4P-Theory’

It all started when I completed my graduation and started working for a small digital marketing firm. I was still trying to figure out how to climb the corporate ladder? Filled with high hopes and an ambitious vision to be on top, I went for an quick word to the HR of the company. I […]

Old by age, Young at Heart.

I read a following tale quoted in a social newsletter circulated for just 15.00 INR a month to spread awareness about the sufferings of ‘OLD’ age. shuffling through the pages I saw a picture of an old man and suddenly glued to his eyes, I wanted to know more. The following story gave me goosebumps and I am pretty sure it can also cause a tear to shed from your eyes as well.

The story was as follows, “When an old man died in the geriatric ward of a nursing home in an Australian country town, it was believed that he had nothing left of any value. Later, when the nurses were going through his meager possessions, They found this poem. Its quality and content so impressed the staff that copies were made and distributed to every nurse in the hospital. One nurse took her copy to Melbourne. The old man’s sole bequest to posterity has since appeared in the Christmas editions of magazines around the country and appearing in mags for Mental Health. A slide presentation has also been made based on his simple, but eloquent, poem.

And this old man, with nothing left to give to the world, is now the author of this ‘anonymous’ poem winging across the Internet. 

Cranky Old Man

What do you see nurses?……What do you see? 

What are you thinking .. .when you’re looking at me?

A cranky old man, . . . . . .not very wise,

Uncertain of habit .. . . . . . . .. with faraway eyes?

Who dribbles his food .. . … . . and makes no reply.

When you say in a loud voice . .’I do wish you’d try!’

Who seems not to notice . . .the things that you do.

And forever is losing . . . . . .. . . A sock or shoe?

Who, resisting or not . . . … lets you do as you will,

With bathing and feeding . . . .The long day to fill?

Is that what you’re thinking?. .Is that what you see?

Then open your eyes, nurse .you’re not looking at me.

I’ll tell you who I am . . . . .. As I sit here so still,

As I do at your bidding, .. . . . as I eat at your will.

I’m a small child of Ten . .with a father and mother,

Brothers and sisters .. . . .. . who love one another

A young boy of Sixteen . . . .. with wings on his feet

Dreaming that soon now . . .. . . a lover he’ll meet.

A groom soon at Twenty . . . ..my heart gives a leap.

Remembering, the vows .. .. .that I promised to keep.

At Twenty-Five, now . . . . .I have young of my own.

Who need me to guide . . . And a secure happy home.

A man of Thirty . .. . . . . My young now grown fast,

Bound to each other . . .. With ties that should last.

At Forty, my young sons .. .have grown and are gone,

But my woman is beside me . . to see I don’t mourn.

At Fifty, once more, .. …Babies play ’round my knee,

Again, we know children . . . . My loved one and me.

Dark days are upon me . . . . My wife is now dead.

I look at the future … . . . . I shudder with dread.

For my young are all rearing .. . . young of their own.

And I think of the years . . . And the love that I’ve known.

I’m now an old man . . . . . . .. and nature is cruel.

It’s jest to make old age . . . . . . . look like a fool.

The body, it crumbles .. .. . grace and vigour, depart.

There is now a stone . . . where I once had a heart.

But inside this old carcass . A young man still dwells,

And now and again . . . . . my battered heart swells

I remember the joys . . . . .. . I remember the pain.

And I’m loving and living . . . . . . . life over again.

I think of the years, all too few . . .. gone too fast.

And accept the stark fact . . . that nothing can last.

So open your eyes, people .. . . . .. . . open and see.

Not a cranky old man .

Look closer . . . . see .. .. . .. …. . ME!!”

Finally I saw the eyes of the OLD man, who was no longer an ordinary old man but and an OLD man by age but a Young Lad at Heart. The 15 INR social newsletter gave a million dollars worth a read. You never know what you bump into next as the best and most beautiful things of this world can’t be seen or touched, they must be felt by the heart!

(Courtesy originally by Phyllis McCormack; adapted by Dave Griffith)

Inflation revisited: a confusing chapter from Economics and it’s remedies

Hello everyone, today we discuss modern India’s Economic crunch with the reference of inflation. The Financial shift in India’s Gross Domestic Product(GDP) as claimed by the white collar babus, burning several liters of fuel in age-old Ambassadors mostly confuses us rather than settling us with a straight answer. The fact remains, India is a growing economy even though the time required for India to make decisions are long enough for toddlers to step into college. The ultimate questions, “Slow but steady, How is India growing?” is to some extent answered in Rama Bijapurkar’s ‘We are like that only’.

Let us start with an example, You earn an Income which is then divided in two segments: Savings(s) or investments(I) and Expenditure(e) or consumption(c).Hence considering the Income(y) for Government, it would be a submission of the entire Savings and Consumption of the country. Therefore y = s + c, However there is some editing to this equation. The money that is saved in Banks, or invested in shares and stocks or any other mode is then invested by Banks, Government or some other body in other programs. This Investments are mostly loaned to industries for increasing the production of Finished goods and there is an increases in consumption. Hence with increase in Savings(s), consumption(c) increases as well.

The GDP which is defined as the total production of goods and service produced in the country for that year is affected tremendously every year. Moreover, Imports and exports play an important role in shaping the country’s GDP. The anti-social elements like Corruption and Bribery cause a leakage in the income and saving structure of the country. Based on the amount collected in the Government’s kitty, which is the RBI- Reserve Bank of India, the Government further plans the Fiscal and monetary policies for the country.

Inflation: The traditional definition states that when Income of the country grows eventually with the growth in the prices of the commodities, steadily over a period of time is known as Inflation. However when the prices increases and income is unchanged or commodities price remain the same with fall in income causes commotion in the masses. This economic rift created is major reasons for erosion in the purchasing power of money. The unemployment increases due to cost cutting and again the GDP decreases.

To tackle such a brouhaha, simple steps maintain your economic standards even when the market is unstable.

Investment in Gold: It is observed that the day you plan to make an investment in gold, it is the cheapest that day. Buy gold when the market is facing a lull as the price of gold has never seen a steep slope but always has been on an upward swing.

Secure investments in the Growing Sectors: Plan a to-do list for investment and consult an expert. The low risk companies in growing sector in recent times for example Pharmaceutical or telecommunications or etc. are secure to invest with options like mutual funds or stock options.

The Growth plans by Banks may also fall in this secure category however the returns are not high.

Welcome to Poppysmic Events at Acranum Outlook(AO)

Hello Everyone,

I am Rohan Batra, pursuing the Master in Management studies from a B school in India. My hobbies include playing basketball, listening to music, enjoying time with family, to be participative in social events and social media. My blog is a reference to all who are interested in understanding the events from a common man’s perspective. The blog would throw light on the topics like technology, marketing, Information technological, fashion, glamour, political events and finally my Favorite, Money.

The stories shared on this blogs are virtually substantial to make you think on many different realms of reality and make your lips go Poppysmic. This is the first time, I am on the personal blogging bandwagon. Being a novelty venture, I am open to your valuable comments.

Your truly,

Rohan Batra.